After leading a Christian radio ministry for 20 years, Bob Lubell, CEO and Founder, felt God calling him to reach even more people—especially those not tuning in to Christian radio, watching faith-based TV, or engaging with online ministries.
Through prayer and research, Bob felt led to use mainstream advertising to share the Gospel in a new way.
“What if we could use the same advertising strategies the world uses—billboards, social media, video ads—not to sell a product, but to share the hope of Jesus?”
📖 “Go therefore and make disciples of all nations...”
— Matthew 28:19–20 (The Great Commission)
The Power of a Story
We asked, “What should we advertise?” And God led us to the answer: Christian’s God Stories.
We began capturing real stories of transformation—testimonies from everyday people who encountered Jesus and had their lives changed forever. These stories come from all walks of life and speak to the struggles people face every day: addiction, forgiveness, fatherlessness, suicide, restoration, and more. They are raw, honest, and powerful—and they point clearly to hope found only in Christ.
Now, we combine the power of the Gospel, the power of a story, and the power of advertising to fulfill the Great Commission.
📖 “They overcame him by the blood of the Lamb and by the word of their testimony…”
— Revelation 12:11
Today, our library includes over 500 video testimonies, with a new story released every two weeks. These stories are reaching people who may have never attended church, watched a sermon, or listened to Christian teaching—but they’re watching these videos.
Advertising with Purpose
In 2015, we launched traditional advertising to invite people to watch these powerful stories. That year, 64,000 people viewed a testimony for the first time.
Encouraged by the response, we kept exploring better ways to reach more people. Eventually, we discovered that digital advertising—on platforms like YouTube and social media—was the most effective.
Today, reaching 64,000 people can happen in just 2 or 3 days.
Next Steps & Spiritual Impact
After watching a testimony, viewers are invited to:
- Chat or text with a real person via our 24/7 response team for prayer or questions
- Explore more stories or search for topics relevant to their life situation
- Start a Bible reading plan through our partnership with the YouVersion Bible App
This 3-day devotional helps new believers start building a daily habit of engaging with Scripture—an important first step in discipleship.
Looking Ahead
ComeOnLetsGo is more than a library of stories—it’s a movement fueled by prayer, partnership, and the belief that no one is too far from God’s reach.
As we continue to grow, our heart is to see more lives changed, more testimonies shared, and more people introduced to Jesus in unexpected places. We’re excited about what’s ahead and believe the best days of ComeOnLetsGo are still to come.
Whether you share a story, give, pray, or simply watch, you’re helping fulfill the Great Commission—one life at a time.